111 Award trophy

HONOLULU – Lion Coffee has won the hearts of Japanese consumers by winning first place in the Hawaii’s Favorite Coffee Category of the 2019 111-Hawaii Awards. The award was announced on February 8, 2019 in Honolulu.

111-Hawaii Awards is Hawaii’s first people’s choice award by Japanese consumers in Japan, Hawaii, and around the globe. The winners in each of the 45 categories were determined through online voting by over 33,000 Japanese consumers. Japanese consumers are known to want only the highest quality goods and services worldwide. This award highlights Hawaii brands that provide excellence in their respective categories.

The iconic red Lion Coffee bags have been on retail shelves in Japan for many years. Japanese consumers perceive Lion Coffee as the quintessential coffee from Hawaii, a place that evokes the magic of the tropics. Lion Coffee’s island-inspired flavors are an all-time favorite as they bring back the romance and the essence of Hawaii. Coupled with exceptional taste and aroma, the brand has garnered a passionate following in Japan. Winning first place in the 111-Hawaii Awards’ coffee category is a testimony to the love for Lion Coffee among the Japanese consumers.

About Hawaii Coffee Company
Hawaii Coffee Company’s brands include Lion Coffee, Royal Kona Coffee, Royal Hawaiian Coffee, Koa Coffee, and the Hawaiian Islands Tea Company. The company is the largest roaster of Kona coffee in the world, and Hawaii’s leading supplier of coffee to hotels, restaurants, airlines, and retail stores. Based in Honolulu, Hawaii Coffee Company’s 55,000 square-foot facility at 1555 Kalani Street offers scheduled tours and is home to the Lion Café & General Store, where freshly brewed coffees and a large selection of packaged coffees are available.